With clients around the globe, speaking engagements, presentations, writing, and of course, building campaigns for clients, we’ve always got more than just a couple of irons in the fire. Here’s the current list of hot topics:
For many of us, summertime means a slow down in sales and marketing projects because our customers are off vacationing with their families in beautiful locations and putting thoughts of our services and products out of their minds. There are two great approaches to making the summer work for you: use the downtime to update your brand and content, or create new campaigns designed to entice your visitors—even from faraway beaches.
Even marketing companies must market, so at the onset of the summer slowdown, Cyndie Shaffstall, founder of Spider Trainers, asked herself, “How can I get our constituents to talk about and share information about my company so we can stay top of mind?” The answer was simple and obvious: Talk about them.
